Press Release
17 October, 2016

Sonder responds to
market rumors


Sydney —The Guardian’s article “Apple in talks to acquire Australian startup Sonder” contains a number of factual errors. Sonder founder Francisco Serra-Martins did not meet Tim Cook on Wednesday 12th October 2016, although we would very much like the opportunity to do so in the future.

The team at Sonder is pleased with the incredible response from the industry as we continue to present our story. We are not able to comment further on information on any single company or customer.

Sonder’s E Ink keyboard provides infinite possibilities right at your fingertips and releases later this year.

Francisco Serra-Martin
CEO, Sonder Design

Sonder product press release available online at

Founded in Sydney in 2015, Sonder’s philosophy continues to be an uncompromising commitment to innovation and capturing creativity around the user experience and emerging technologies.

Media enquiries

Greg Crowther Media and PR Advisor
[email protected]
+61 419 882 805

Orli Winton Head of Communications
[email protected]

Sonder and the Sonder logo are trademarks of Sonder Design. Other company and product names may be trademarks of their respective owners.